For our annual pilgrimage to the Mile High City, TheGoodLife! trooped out to Denver, Colorado to link with our friends at Burton Snowboards for their larger than life activation at City Hall during SIA. Taking our #1of1 concept with us, we produced a series of transfers made from archival Burton photos and contemporary Blotto photos, along with a few surprises, and popped up a custom apparel shop where guests had the opportunity to create a unique piece of apparel repping both the past and future of snowboarding. To say it was a hit would be an understatement. We couldn’t press pieces fast enough and by the end of day one we had gone through the amount of apparel alloted for the entire long weekend! It was all good though because we had Cipha Sounds and Jasmine Solano along with us and once we closed up shop, they turned City Hall into a party that won’t soon be forgotten. Peep some photos by Craig Wetherby after the jump!
Football is life! No statement could feel any more true after TheGoodLifeFC!’s epic finish as the undisputed champions of NYC’s Bowery Premier League for the second time! It was a contentious season that saw us lose some results that seemed inconceivable but in the end, pure skill and the indomitable feeling of family brought the cup back home! Check out the photos by Craig Wetherby and Marwan Shousher after the jump. TheGoodLifeFC! We Make it Nice!